Magda Walter is an international media consultant based in London. She designs and evaluates media and communications strategies for international organizations; trains and coaches journalists in emerging democracies; in business, political and international reporting, investigative journalism and professional ethics. She also provides training to international NGOs, multilateral agencies and government press officers on media relations and strategic communications; and conducts media research and advocacy for policy change.
Most recently, Magda was Regional Editor for Eastern and Central Europe for Open Society Foundations’ research project “Mapping Digital Media”, where she also developed a global advocacy strategy for policy change, informed by this study, and acted as Media Advisor for the core report “Bringing Plurality and Balance to the Russian Language Media Sphere” conducted by the European Endowment for Democracy.
Since establishing her consultancy in 2003, Magda has, among other things, produced a strategic review of Africa media development programs for the International Women’s Media Foundation, prepared an extensive review of broadcast strategy for UNICEF global headquarters in New York, conducted journalism training for the International Center for Journalists, the Thomson Foundation, and Internews (most recently as Resident Media Advisor in Crimea), and provided communications support to the UNDP, Amnesty International, Oxfam, and OSCE, among others.
Earlier, she was head of global media for the international children’s NGO, Plan, and head of European media relations for the World Bank. Between 2003 and 2013, she served as a Trustee of One World Media in London.
She is also a veteran journalist, having worked as a TV news producer for 20 years. She was special projects producer at public TV’s “Nightly Business Report”, writer and producer for CNN, supervising producer at CNBC Asia in Hong Kong, and bureau chief for NBC News in Moscow.
A native of Poland, and a US citizen, Magda holds two master’s degrees; from the History Department of Warsaw University and the Department of Journalism of Ohio State University in Columbus, Ohio. She completed the Media Management Program at the Poynter Institute for Media Studies in St. Petersburg, Florida. Magda is bilingual in Polish and English and has a working knowledge of Russian and French. She has traveled to, worked in, and lived in 70 plus countries.